Ruslan Fakhrutdinov: “Centralized exchanges are necessary to popularize cryptocurrencies”

They help restore confidence in the cryptocurrency industry. But for new and inexperienced users, the approach of centralized exchanges is much clearer.

“Centralized exchanges remain the leader in user acquisition. Then it is much easier to attract a CEX user to a hybrid platform. Marketing of hybrid platforms is aimed at experienced cryptocurrency users; to attract clients unfamiliar with the industry, the approach should be slightly different.

Centralized exchanges are indeed much more popular than decentralized and hybrid platforms. The total trading volume on decentralized exchanges over the past 24 hours was $3.56 billion, while on Binance alone the figure reached $15.1 billion.

In April of this year, the total trading volume on the most popular decentralized platform Uniswap exceeded $2 trillion.